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“Writing the perfect business plan won’t get your start-up off the ground if you can’t take the action to make it happen. Finding the perfect customer segmentation won’t get you any customers until you call the first one and sell the product to them. And, even making the perfect specification for a revolutionary product, won’t build it for you.

Building a startup is mostly about making things happen, but how do we learn to do this?” [Kasper Hulthin; Forbes 23 Jan 2013]

The team at Four Bells Advisory has assisted a number of companies to take their commercially disruptive ideas and convert them into highly valuable commercially viable and sustainable businesses.

Post Author: David Bell

David Bell is a director and/or advisor to a number of companies specializing in the technology, financial markets and risk management sectors. His background is in the management and strategic development of Australian businesses with regional and global aspirations - with special emphasis in the Technology and the Financial Services sectors. He has over 30 years of international experience in the Banking & Finance and Technology sectors both in the Asian markets and throughout the global financial markets.

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